Tuesday, September 27, 2011

More positive comments about @Newt2012HQ's Twitter account

A couple of weeks ago, I quoted Chris Guzman:
As I was tweeting out the Speaker’s remarks in 140 character increments or less, the official Twitter account for his election campaign picked up on my tweets to retweet them to their online audience (see screenshot above). In addition to retweeting me throughout the night, the campaign involved others tweeting about the event by retweeting them as well.

His online strategists clearly understand what it means to have a people-powered online campaign. After all, retweeting his supporters is not only earned media for Mr. Gingrich, but it also demonstrates that the campaign trusts his supporters. That. is. MONEY!

I appreciate Speaker’s emphasis on utilizing direct media (a.k.a. new media) throughout his campaign from the very start. He announced via Twitter and Facebook that he would be joining the 2012 campaign.
Over the weekend, two more people weighed in on how Newt's campaign is using Twitter.

Daniel Bostic:
@Newt2012HQ = GREAT example of how a #presidential campaign twitter account should b run. #interaction is the key. #tcot
Elyssa Giordano, student at Marymount University:
@Newt2012HQ...honestly, you guys do an excellent job with the twitter! Keep it up!

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